Food, People and Society

A European Perspective of Consumers' Food Choices

By: Einar Risvik (Editor), Lynn J. Frewer (Editor), Hendrik Schifferstein (Editor)

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Hardcover | 14 August 2001

At a Glance

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488 Pages

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23.5 x 15.88 x 1.91

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This book, edited and authored by a group of scientists experienced in European cross-cultural and interdisciplinary research in the field of consumer food perceptions, sensory evaluation, product image and risk research, delivers a unique insight into decision making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research. It brings together experts from different disciplines in order to address fundamental issues to do with predicting food choice, consumer behavior and societal trust into quality and safety regulatory systems. The importance of the social and psychological context and the cross-cultural differences and how they influence food choice are also covered in great detail.

Industry Reviews

From the reviews:

"The 25 chapters, edited by a group of scientists ... address the question 'Who eats what and why?'. ... It provides a good overview of the basics of food decision making and issues such as food safety. ... a generous amount of information on a variety of subjects related to food choice. The subject index at the end makes it easy to look up topics. ... Anyone interested in a highly readable and diverse book would find Food, People and Society worthwhile." (Elizabeth Goldsmith, Journal of Consumer Marketing, Vol. 20 (2), 2003)

"This book ... by a group of scientists experienced in European cross-cultural and interdisciplinary research in the special fields of consumer perceptions, sensory analysis, product image and risk research, tries to fill the gaps in our knowledge by studying the afore-mentioned processes from multiple perspectives. ... essential for those engaged in product development, market research and consumer science in food and agro industries but also of great interest for students and academics interested in food perception and consumption, policy makers, health educators and nutritionists." (Advances in Food Sciences, Vol. 24 (3), 2002)

"The book delivers a unique insight into decision making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research." (Chemische Rundschau, Issue 6, March, 2002)

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Paperback

Published: 6th December 2010

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Food
Introduction	p. 3
Development and Acquisition of Food Likes David J. Mela	p. 9
What do we Mean by "Liking" and "Preference"?	p. 9
"Innate" Aspects and Early Acquisition of Likes	p. 11
Mere Exposure of More Exposure?	p. 13
Mere Exposure?	p. 14
Associative Conditioning?	p. 14
Liking, Desire and Boredom	p. 16
Short-Term Effects on Food Acceptance	p. 16
Food Desire, "Boredom" and Monotony	p. 17
Conclusions: HOW do we Acquire Specific Food Likes?	p. 19
References	p. 19
The Food and I Sensory Perception as Revealed by Multivariate Methods	p. 23
Introduction	p. 23
Brief Introduction to Perception	p. 23
Sensory Science	p. 24
Descriptive Sensory Analysis	p. 26
Sensory Profiling of Whole Meat as an Example	p. 26
Sensory Profiling of Coffee as an Example	p. 27
Affective Sensory Analysis	p. 27
The Role of the Product	p. 28
Multivariate Analysis	p. 30
Consumer Preferences	p. 31
A Strategy for Segmenting Consumers - Segmentation by Taste Preference	p. 31
Apples as an Example	p. 31
Future Perspectives	p. 35
Conclusions	p. 36
References	p. 36
Beliefs About Fat Why do we Hold Beliefs About Fat and why and how do we Study these Beliefs?	p. 39
Introduction: Beliefs About Foods or Nutrients?	p. 39
Why Fat?	p. 40
How Concerned are we About Fat	p. 41
Investigating Beliefs About Fat in Order to Design Planned Nutrition Education Aimed at Fat Reduction	p. 42
Theories that have Been Used to Study Beliefs as Determinants of Fat Intake	p. 44
Four Belief Categories Related to Fat Intake	p. 46
Health Beliefs and Risk Perception	p. 47
A Weighing of Pros and Cons	p. 47
What we Think Others Would Like us to do and what we Think Others Do	p. 48
What we Think we can Do	p. 48
Are These Beliefs Really Important?	p. 49
Environmental Factors	p. 50
Awareness of our Personal Intake of Fat	p. 50
Summary	p. 51
References	p. 52
Product Packaging and Branding	p. 55
Introduction	p. 55
General Packaging Effects on the Expected Sensory Attributes	p. 56
Packaging Effects and Labelled Product Perception	p. 61
Branding Effect on Consumers' Intention to Purchase Vegetable Oil	p. 67
References	p. 71
Effects of Product Beliefs on Product Perception and Liking	p. 73
Introduction	p. 73
Expectations in the Sensory Evaluation of Foods	p. 74
Theories	p. 76
Information Integration	p. 76
Assimilation and Contrast	p. 77
Asymmetrical Assimilation	p. 81
Processing Affect	p. 82
Variations of the Expectancy-Disconfirmation Model	p. 87
Moderating Variables	p. 89
Methodological Issues	p. 90
Conclusion	p. 92
References	p. 93
Consumers' Quality Perception	p. 97
Introduction	p. 97
The Importance of Quality	p. 97
Quality from a Means-End Perspective	p. 98
Types of Quality Dimensions	p. 99
Quality Expectations, Quality Experience and Physical Product Characteristics	p. 100
Perspectives and Future Research	p. 111
References	p. 111
People
Does Taste Determine Consumption? Understanding the Psychology of Food Choice	p. 117
Introduction	p. 117
The Impact of Taste on Intake	p. 118
Questionnaire Studies	p. 120
Relative Importance of Taste in Questionnaire Studies	p. 121
Influences on Choice Beyond Belief-Based Attitudes	p. 123
The Role of Self-Identity	p. 123
Moral and Ethical Concerns	p. 125
Conclusions	p. 128
References	p. 129
Food Choice, Phytochemicals and Cancer Prevention	p. 131
Cancer Incidence and Mortality	p. 131
Cancer Rates in Europe	p. 133
Phytochemicals and Cancer Prevention	p. 134
Problems Currently Facing Researchers	p. 137
Psycho-Social Determinants of Fruit and Vegetable Consumption	p. 140
Barriers to Eating Fruits and Vegetables	p. 141
How to get "us" to Eat more Fruit and Veg	p. 142
Theoretical Models	p. 143
Individual Level	p. 143
Environmental Level	p. 143
Nutritional Intervention Strategies	p. 143
Interventions to Specifically Increase Fruit and Vegetable Consumption	p. 145
Problems Associated with 5 - a-Day Campaigns	p. 146
Why F+V interventions are not working	p. 147
Summary	p. 148
Considerations for the Future	p. 149
Addendum	p. 150
References	p. 150
Private Body Consciousness	p. 155
Private Body Consciousness	p. 155
The Private Body Consciousness Scale	p. 156
Application of the Private Body Consciousness Scale	p. 157
Conclusion	p. 158
References	p. 158
Food Neophobia and Variety Seeking - Consumer Fear or Demand for New Food Products	p. 161
Novelty and Variety in Food Choices	p. 161
Food Neophobia and Variety Seeking Tendency as Individual Traits	p. 162
What is Food Neophobia	p. 162
What is Variety Seeking Tendency	p. 163
Scales to Measure Food Neophobia and Variety Seeking Tendency in Food Choices	p. 164
Food Neophobia Scale (FNS)	p. 164
The VARSEEK-scale	p. 166
Stability of the Measurements	p. 166
Relations of Food Neophobia, Variety Seeking and Other Behavioural Tendencies	p. 167
Food Neophobia and Variety Seeking-Opposite Ends of One Dimension or Separate Dimension?	p. 167
Factors Influencing Expression of Food Neophobia	p. 168
Type of Food	p. 168
Contextual Factors and Mood Influencing Food Neophobia	p. 168
Decreasing Neophobia	p. 169
Expressing Variety Seeking in Food Choices	p. 170
Sticking with the Familiar or Exploring New Territories-Scheme for Integrating New Foods into Diet	p. 171
References	p. 173
Convenience-Oriented Shopping: A Model from the Perspective of Consumer Research	p. 177
Introduction and a Descriptive Analysis Model for the Convenience Phenomenon	p. 177
Types of Convenience Offers	p. 179
Convenience Products	p. 179
Convenience Retail Formats	p. 179
Convenience Services	p. 180
Fusing of Convenience Products, Retail Formats and Services	p. 181
Convenience as an Underlying Social Trend In Europe	p. 181
Factors that Influence Convenience Orientation	p. 181
Empirical Findings on Social Determining Factors	p. 182
Convenience-Oriented Purchasing Behaviour	p. 185
Synopsis of Approaches	p. 185
Gratification Approach as Heuristics	p. 187
Empirical Findings	p. 189
Summary and Outlook	p. 193
Systematically with an Overview of the Types of Convenience Offers	p. 193
Initial Approaches to Describe the Social Phenomenon	p. 194
Analysis of Purchasing Behaviour	p. 194
References	p. 194
Food Intake and the Elderly - Social Aspects	p. 197
The Ageing Society	p. 197
Food and Culture	p. 198
Social Theory and Old Age	p. 199
Nutrition and Health	p. 200
Shopping, Cooking and Serving Food	p. 200
Food Intake and Meal Patterns	p. 202
Social Aspects on Nutrition and Taste	p. 203
Attitudes to Food in Everyday Life	p. 205
Food in Old Age and Gender	p. 205
The Future	p. 206
References	p. 208
Food-Related Lifestyle: A Segmentation Approach to European Food Consumers	p. 211
Cross-European Segmentation and International Food Marketing	p. 211
The Food-Related Lifestyle Concept	p. 212
Food-Related Lifestyle Segments in European Countries	p. 215
Food-Related Lifestyle And Food Choice	p. 224
Applications in Product Development and Market Communication	p. 226
Future Perspectives	p. 229
References	p. 229
Society
Cross-Cultural Differences in Food Choice	p. 233
Dietary Patterns in Europe	p. 233
Factors Influencing Consumers Food Choice	p. 234
Attitudes and Beliefs in Food Choice of Europeans	p. 243
Conclusions	p. 245
References	p. 245
Appropriateness as a Cognitive-Contextual Measure of Food Attitudes	p. 247
Introduction	p. 247
Description of Procedures for Appropriateness, Item by use Technique	p. 248
Selection of Stimuli	p. 249
Foods	p. 249
Uses	p. 251
Format of the Questionnaire	p. 252
Selection of Respondents	p. 253
Collection of Non-Appropriateness Data	p. 254
Data Collection	p. 254
Analysis of Appropriateness Data	p. 255
Use of Principal Component Analysis	p. 256
Use of Partial Least Squares Regression (PLSR)	p. 262
Analyses with Non-Appropriateness Data	p. 264
Conclusions	p. 265
References	p. 265
The Origin of the Spices: The Impact of Geographic Product Origin on Consumer Decision Making	p. 267
Introduction	p. 267
The Role of Geographic Origin in Consumer Decision Making: A Framework	p. 268
Cognitive Aspects of Geographic Origin	p. 270
The Predictive Value of Geographic Origin	p. 270
Experiential Beliefs	p. 271
Inferential Beliefs	p. 271
The Confidence Value of Geographic Origin	p. 273
Affective Aspects of Geographic Origin	p. 274
Feelings Attached to Geographic Origin	p. 274
Symbolic and Cultural Meaning of Products	p. 275
Normative Aspects of Geographic Origin	p. 276
Discussion: Interrelations Between Cognitive, Affective and Normative Aspects	p. 277
References	p. 278
Marketing PDO (Products with Denominations of Origin) and PGI (Products with Geographical Identities)	p. 281
Introduction	p. 281
Importance of Food Origin and its Functions	p. 283
Denominations of Origin	p. 286
Consumer Attitudes Towards Food Products with Denomination	p. 289
Spain	p. 291
Germany	p. 292
The Future of PDO/PGI Products	p. 293
References	p. 296
Effect of Communication (Advertising or News) on Sales of Commodities	p. 299
Introduction	p. 299
Role of Communication in Consumer Decision-Making	p. 300
Specificity of Generic Advertising	p. 301
Evaluation of Communication Effects	p. 303
Defining Effectiveness	p. 304
Data and Measurement	p. 305
Modelling Issues	p. 307
Selected Case Study: Beef in Belgium	p. 308
Rationale and Research Method	p. 308
Perception of Meat Attributes	p. 310
Impact of Communication	p. 310
Conclusions and Research Challenges	p. 313
Suggestions for Further Reading	p. 313
References	p. 314
Food Availability and The European Consumer	p. 317
Food Availability?	p. 318
Farmgate: Food Production and Trade Within the EU	p. 321
Consumption and Regional Cuisine	p. 324
Food System: Structural Constraints on Access	p. 326
Food Store: The Dominance of the Supermarket	p. 329
Own Label in Europe	p. 330
European Retail Format	p. 331
Familiy Home: Domestic Constrains on Access	p. 333
Is the Consumer Sovereign?	p. 334
Concluding Comments	p. 335
References	p. 336
The Economics of Food Choice: Is Price Important?	p. 339
Introduction: what do we mean by the Economics of Food Choice?	p. 339
Economic Factors-Do They Matter?	p. 340
Role of Prices as Determinants of Consumer Behaviour: Price Evaluated from the Point of View of What People Say	p. 340
Price Sensitivity	p. 343
Direct Questioning-Purchase Intentions	p. 343
Price Sensitivity Metre	p. 343
Evaluation of Trade-Offs Between Factors	p. 345
Role of Price Evaluated from the Point of View of what People do	p. 346
Own Price Elasticity Of Demand for Food P347
Exceptions to the Normal Law of Demand-Can an Increase in Price Cause an Increase in the Consumption of a Food Product?	p. 349
Reference Prices	p. 350
Cross-Price Effects	p. 351
Table of Contents provided by Publisher. All Rights Reserved.

Food, People and Society

A European Perspective of Consumers' Food Choices

At a Glance

Hardcover

Industry Reviews

Shipping

How to return your order

Defective items

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Other Editions and Formats

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