Understanding New Media - Eugenia Siapera

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Understanding New Media

By: Eugenia Siapera

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Hardcover | 1 January 2018 | Edition Number 2

At a Glance

Hardcover
336 Pages

Edition Type
Revised

Dimensions(cm)
24.2 x 17.0 x 2.54

Hardcover

RRP $369.00

$367.99

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The new media landscape touches every aspect of our social, political and cultural lives. It is more important than ever, therefore, that we are able to understand and explain the complexity of our digital world.

Understanding New Media gives students the tools and the knowledge they need to make sense of the relationship between technologies, media and society. This best-selling student introduction:

Makes complex ideas accessible, clearly explaining the key thinkers, theories and research students need to understand
Brings theory to life with a range of new case studies, from selfies or trolling, to the app economy and algorithms in social media
Gets students started on projects and essays with guided research activities, showing them how to successfully put learning into practice
Provides guided further reading, helping students to navigate the literature and extend their studies beyond the chapter

Understanding New Media remains the perfect guide to the past, present and future of the new media world. It is a vital resource for students across media and communication studies and sociology, and anyone exploring new media, social media or digital media.

Industry Reviews

An extremely well constructed, accessible and wide ranging account of the consequences of living in an increasingly networked world. -- Martin Everett This is an ideal balance between technology and society, and theoretical explanations and real-life applications. Now even more comprehensive, this book illuminates, provokes, and gets students to think more deeply and critically about their media environment. A must-read! -- Pieter Verdegem This second edition offers a fresh perspective on a range of timely topics and case studies and comprises an essential reading for new media students who aim to develop an overarching understanding of new media theories, phenomena and advancements. The research activities in the various chapters of the book enable students to put their learning into practice and develop applied knowledge. -- Panayiota Tsatsou

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