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To Be Continued... : Soap Operas Around the World - Robert C. Allen

To Be Continued...

Soap Operas Around the World

Hardcover Published: 22nd December 1994
ISBN: 9780415110068
Number Of Pages: 408

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"To be Continued. . ." presents the first scholarly investigation of the soap opera as a global media phenomenon. The broad range of essays in this collection examine the cultural specificity of television soap operas and their reception in other cultures, covering soap production and soap watching in the US, Asia, Europe, Australia and Latin America. The contributors consider the nature of the soap opera as a media text, the history of the serial narrative as a form and the role of the soap opera in the development of feminist media criticism.
"To be Continued. . ." critically explores the world's most popular form of television drama. Among the many questions raised are why the soap opera is universally popular but frequently reviled as low culture trash. Several contributors tackle the pleasures and perils of US daytime soaps while others look at the manifestations of soap in Latin American countries.
In addition to providing a fascinating insight to soaps and soap watching around the world, "To be Continued. . ." is an important contribution to many of the conflicts in contemporary media studies such as the nature of local and global contexts, cultural value and the popular, and the extent to which American cultural products infiltrate other cultures. Among the many notable contributors are Ien Ang, Robert C. Allen, Charlotte Brunsdon, Gabriele Kreutzner, Ellen Seiter and Christine Geraghty.

List of contributors
Introductionp. 1
Doubtless to be continued: A brief history of serial narrativep. 27
The role of soap opera in the development of feminist television scholarshipp. 49
Social issues and realist soaps: A study of British soaps in the 1980s/1990sp. 66
National and cultural identity in a Welsh-language soap operap. 81
Global Neighbours?p. 98
The end of civilization as we knew it: Chances and the postrealist soap operap. 122
"I'm not a doctor, but I play one on TV": Characters, actors and acting in television soap operap. 145
Plotting Paternity: Looking for dad on the daytime soapsp. 164
"They killed off Marlena, but she's on another show now": Fantasy, reality, and pleasure in watching daytime soap operasp. 182
"There's a queer in my soap!": The homophobia/AIDS story-line of One Life to Livep. 199
The consumption of soap opera: The Young and the Restless and mass consumption in Trinidadp. 213
Not all "soaps" are created equal: Toward a cross-cultural criticism of television serialsp. 234
Our welcomed guests: Telenovelas in Latin Americap. 256
Memory and form in the Latin American soap operap. 276
Montezuma's revenge: Reading Los Ricos Tambien Lloran in Russiap. 285
The melodrama of national identity in post-Tiananmen Chinap. 301
All in the (Raghu) family: A video epic in cultural contextp. 321
Sacred serials, devotional viewing, and domestic worship: A case-study in the interpretation of two TV versions of The Mahabharata in a Hindu family in west Londonp. 354
Select Bibliographyp. 381
Indexp. 388
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9780415110068
ISBN-10: 0415110068
Series: Comedia
Audience: Tertiary; University or College
Format: Hardcover
Language: English
Number Of Pages: 408
Published: 22nd December 1994
Country of Publication: GB
Dimensions (cm): 24.77 x 16.51  x 3.81
Weight (kg): 0.82
Edition Number: 1

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