Principles of Marketing 4th edition
An Asian Perspective
By: Chin Tiong Tan, Swee Hoon Ang, Siew-Meng Leong, Philip Kotler, Oliver Hong-Ming Yau
Paperback | 6 March 2017 | Edition Number 4
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ISBN: 9781292089669
ISBN-10: 1292089660
Published: 6th March 2017
Format: Paperback
Language: English
Number of Pages: 776
Audience: College, Tertiary and University
Publisher: Pearson Education Limited
Country of Publication: GB
Edition Number: 4
Dimensions (cm): 3 x 21.6 x 27.4
Weight (kg): 1.6
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