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Hunch : Turn Your Everyday Insights into the Next Big Thing - Bernadette Jiwa

Hunch

Turn Your Everyday Insights into the Next Big Thing

By: Bernadette Jiwa

eBook | 1 June 2017

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Where will your next big idea come from?

Analyzing hard data?
A corporate brainstorming session?
Customer focus groups?
Or closer to home?

Successful entrepreneurs don't wait for proof that their idea will work. They learn to trust their gut and go.

In Hunch, bestselling author and business adviser Bernadette Jiwa shows you how to harness the power of your intuition so you can recognize opportunities others miss and create the breakthrough idea the world is waiting for. She explores inspired hunches, from one that led to the launch of the breakout Goldiblox brand, to another that helped a doctor reduce infant mortality around the world.

Filled with success stories, reflection exercises and writing prompts, Hunch is the indispensable guide to embracing your unique potential and discovering your own winning ideas.

Industry Reviews
While data-driven decision-making is a crucial business skill, Bernadette reminds us that gut and instinct still reign supreme. Hunch goes further, showing you in practical ways how to cultivate this skill
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