I bought this as a present for my sister who is fond of heritage fruit and vegetable. I would say who isn't but it is not evident that this interest has translated well to the mainstream. This book is a mix between the old style of descriptive botanical drawing style and well researched information. It is not my cup of tea but I think it would be well received by anyone who is interested in the subject matter. More of a coffee table book than a referenc ebook.