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You've Got 8 Seconds : Communication Secrets for a Distracted World - Paul Hellman

You've Got 8 Seconds

Communication Secrets for a Distracted World

By: Paul Hellman

Paperback | 13 April 2017

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You made a great point -- but did anybody hear it?

Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising - the average attention span has dropped to 8 seconds. To get heard, says high-stakes communications expert Paul Hellman, you need to focus your message, be slightly different, and deliver with finesse.

Through fast, fun, actionable tips, You've Got 8 Seconds explains what works and what doesn't, what's forgettable and what sticks. With stories, scripts, and examples of good and bad messages, the book reveals three main strategies:
  • FOCUS: Design a strong message - then say it in seconds.
  • VARIETY: Make routine information come alive.
  • PRESENCE: Convey confidence and command attention.
You'll discover practical techniques, including the Fast-Focus Method(TM) that the author uses with leadership teams; how to stand out in the first seconds of a presentation; and 10 actions that spell executive presence.

Whether pitching a project, giving a speech, selling a product, or just writing your next email, with You've Got 8 Seconds you'll get heard, get remembered, and get results.
Industry Reviews
..".an excellent modern-day interpretation of an ancient saying, 'A truly wise person uses few words.' Hellman articulates this wonderfully for today's distracted world." --PW World Journal
..".engages readers with practical strategies and tips on how to speak to audiences while maintaining their attention...many insightful pieces of advice that add to the book's overall engaging character." -PM World Journal
"If everyone would read and utilize the author's suggestions, we might understand one another better, and we would certainly have less boredom in our lives." --Online Searcher
"Enhanced by actionable techniques and smile-cracking commentary, it's a great field guide for talent development professionals who want to improve their presentations." -- TD magazine

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