User Experience Foundations

By: Nick de Voil

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Paperback | 13 July 2020

At a Glance

Paperback
178 Pages

Dimensions(cm)
24.41 x 16.99 x 0.97

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$49.49

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Making user experience (UX) central to development of a product, service or system enhances customer satisfaction, resulting in higher conversion rates and a stronger brand presence. This book provides a reasoned and authoritative description of what UX is, why it works and what tools and techniques are involved, in line with the BCS Foundation Certificate in User Experience, based on ISO 9241-210.

Industry Reviews

This book gives all the steps needed to ensure products and services are useful, usable and actually used. Nick de Voil brings his considerable experience to identify what's both similar and different between user experience and other traditional practices. All this results in a must-read and approachable book.

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