The Right Start

Build Your Brand to Survive and Thrive in Corporate America

By: David Harrison, Simon Heart

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Paperback | 12 June 2020

At a Glance

Paperback
186 Pages

Dimensions(cm)
22.9 x 15.2 x 1.1

Paperback

$29.65

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Finally! A book for the corporate newbie that sheds light on the strange and mysterious world of Corporate America...

Often the difference between the hot-shot "brand builders" who rise to corporate success and the "brand burners" who crash and burn early in their careers is seldom about intelligence or even hard work. That would be too straightforward.

Corporate survival and ultimate success are more often about who understands the Unwritten Rules of Corporate America. Who knows--

How to play the game properly?
What stupid mistakes to avoid?
When to raise their hand at the right time and in the right way to claim that shining, brand-building opportunity?

With 70+ years of combined corporate experience, Harrison and Heart share their stories of success and failure in order for the rest of us--corporate newbies and anyone who could use a primer on corporate culture--to best navigate around the common pitfalls and stumbling blocks of the early corporate years.

Industry Reviews

The Right Start is an excellent read and thought provoking for every new employee, and for many of the employees who have been around for a few years as well in the corporate world. Harrison and Heart worked for me for many years and they learned how to be great employees and successfully climbed the ladder. And yes, they
learned the hard way. It's a great book.
--Murli Tolaney
former Chairman and CEO, MWH Global

No book has all the answers and everyone must chart their own course, but The Right Start should be on your reading list if you are looking to launch a successful corporate career. I know that one of the authors oversaw billion
dollar projects both domestically and internationally. That's a successful career and this is exactly the guy you want to get advice from.

--Dr. Ryan Delamater,
Founder/Pastor
OCN WTR

Packed with humorous anecdotes, this book tackles the perennial challenges every employee faces--understanding your boss, achieving work-life balance, standing out from the crowd, balancing ambition and patience
learning effective teamwork and leadership skills, and more. Recommended reading for anyone who wants to thrive in their career!
--Brad Karsh, CEO/Founder JB Training Solutions,
author Manager 3.0.: A Millennial's Guide to Rewriting the Rules of Management

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