Sonic Branding

An Essential Guide to the Art and Science of Sonic Branding

By: D. Jackson

Write A Review

Hardcover | 1 January 2003

At a Glance

Hardcover
204 Pages

Dimensions(cm)
23.5 x 15.88 x 1.27

Hardcover

$99.75

or 4 interest-free payments of $24.94 with

Ships in 5 to 7 business days

Brands have become very important as sources of value and as a means to build value and sustain market position. Much emphasis has been placed upon the visual representation of brands. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience. This will be a distinctive book and the first in this important new area.

Industry Reviews

'Defines a new competitive area in the creation and development of brand-sound. I actually believe this may be the first book on the subject.' - Keith Clack, The Bookseller

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $89.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.