Get Free Shipping on orders over $79
Social eCommerce : Increasing Sales and Extending Brand Reach - Stephan Spencer

Social eCommerce

Increasing Sales and Extending Brand Reach

By: Stephan Spencer, Jimmy Harding, Jennifer Sheahan

eText | 1 August 2014 | Edition Number 1

At a Glance

eText


$40.69

or 4 interest-free payments of $10.17 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.

Want to make money online? Then ignore social media at your own risk. Social media is vital if you want to your business to thrive, and though you can’t control the conversations, you can influence them. This book will teach you how.

If mismanaged, social media can create more noise than signal. It can be a time and energy suck—for you and your audience. Or worse still, it can become an echo chamber for negative PR.

If done well, guerrilla social media marketing can help you persuade, command attention, establish dialogue, differentiate yourself, capture new markets, and outmaneuver the competition—all on a shoestring budget. Whether you’re selling digital goods and services, physical goods, or local services, this book has the answers.

  • Strategize and optimize your social presence in ways you didn’t know were possible
  • Drive more clicks and sales with better-performing Facebook ads
  • Develop remarkable content with viral potential
  • Manage your online reputation, instead of letting it manage you
  • Integrate social media into your SEO strategy, and vice versa
  • Leverage online influencers to promote your brand, and become an influencer yourself
on
Desktop
Tablet
Mobile

More in Business Aspects of E-Commerce

C-Scape : Conquer the Forces Changing Business Today - Larry Kramer

eBOOK

Amazon.com : Get Big Fast - Robert Spector

eBOOK

The Thank You Economy - Gary Vaynerchuk

eBOOK