Momentum

“Momentum – How to Build it, Keep it or Get it Back” is a book for any leader or individual who wants to build momentum, maintain their energy and vitality, or get their mojo back. In this visually engaging more coffee table-type book will inspire people to engage with the concepts and share them with friends and colleagues. The book is broken up into 3 broad sections:

• The Art and Science of Momentum empowersreaders with the knowledge that momentum is more than a fleeting or transient feeling but is something that can be measured and fostered.

• The 5 Enemies of Momentum outlines the key traps and pitfalls that rob organisations or individuals of momentum. These include:

1. The Intoxication of Success
2. The Tyranny of Tradition
3. The Baggage of Bureaucracy
4. The Fatigue of Monotony
5. The Seduction of Immediacy

• Mastering the Art of Momentum provides strategies for maintaining or regaining momentum including the formula

Momentum = (Activity + Focus) Consistency

The ‘pain points’ this book addresses for readers include:

• Fear – any business or person who is already achieving success tends to fear that their success may be short-lived and are often desperate for insights and strategies for ensuring this isn’t the case
• Frustration – leaders and individuals often feel trapped by an inability to get breakthrough results in their careers and personal lives. Bursts of success don’t last and the leverage required to get sustained success can seem illusive
• Confusion – any leader or business that has experienced success but has lost their mojo is often plagued by the confusion of ‘where did we go wrong’? Having clear insights into the answer to this question and then strategies for reversing the situation and getting back into a groove is a very empowering value proposition.