Living Dangerously

By: John Ross

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Paperback | 22 June 2000 | Edition Number 1

At a Glance

Paperback
208 Pages

Dimensions(cm)
20.32 x 13.34 x 1.91

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From cholesterol to cancer, asteroids to AIDS, we face more risks than our grandparents ever dreamed of. But most of us are 200 years behind the curve when it comes to making intelligent risk-based decisions: We refuse to fly, but don't wear seat belts in our far more dangerous cars. We panic about toxic waste dumps, but collectively smoke a billion cigarettes a year. In this entertaining and enlightening look at risk in the modern age, John Ross argues that the burgeoning science of risk assessment has given us powerful new tools to cope in a complex world, if we could only learn how to speak the language. Ross examines the building blocks of this new language, and helps us identify and relinquish long-held, often pre-set, biological and psychological responses to risk. Through vivid stories and compelling science, Ross empowers us to take control of our lives and to exercise our most basic democratic freedom -- the power to make our own decisions -- both as individuals and as a society.

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You Can Find This Book In

Non-Fiction Family & Health Coping with / Advice about Personal, Social & Health Topics Coping with / Advice about Stress Business & Management Management & Management Techniques Management Decision Making Sociology & Anthropology Anthropology Social & Cultural Anthropology, Ethnography Self-Help, Personal Development & Practical Advice Popular Psychology

Assertiveness, Motivation & Self-Esteem & Positive Mental Attitude Science Science in General

Acknowledgment	p. vii
Preface The Polar Bear Strategy	p. ix
Maestros of Risk We'Re Not	p. 1
An Eccentric French Monk Launches a Revolution	p. 11
Even Lying in Bed is Risky	p. 35
Risk Management's Orwellian Side	p. 53
Polar Bear Follies, or How Unconscious Risk Rules Cause Trouble	p. 69
I'M Risk Prone, You'Re Risk Averse	p. 87
War on the Soma	p. 105
Where Do We Draw the Line?	p. 123
The Myth of Zero Risk	p. 147
Our New Role as Risk Managers	p. 167
Selected Bibliography	p. 177
Index	p. 187
Table of Contents provided by Publisher. All Rights Reserved.

Living Dangerously

At a Glance

Paperback

Shipping

How to return your order

Defective items

You Can Find This Book In

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