INNOVATOR

10 simple steps to innovate with speed, scale and confidence

By: Tom Pullen

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Hardcover | 24 February 2026

At a Glance

Hardcover
300 Pages

Dimensions(cm)
21.6 x 14.0 x 1.6

Hardcover

RRP $72.59

$64.75

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Want to drive innovation with impact? Start here.

Innovating is no longer optional - itâs the difference between staying ahead and falling behind. Inside large companies, it often feels slow, complex, and risky. Meanwhile, agile startups are moving fast, taking bold bets and disrupting industries overnight.

This is where you come in.

INNOVATOR will help you:

align innovation with company strategy, so leadership supports your projects
lead innovative projects with confidence, knowing exactly which steps to take
create solutions which delight customers, driving measurable business growth

At the heart of this book is the INNOVATOR Wayâ¢, the step-by-step system trusted by top companies in 40+ countries to turn innovation initiatives into business results. This robust roadmap takes the guesswork out of innovating, making it simpler, faster, and far less risky.

Innovation wonât wait. It''s time to step up and be more INNOVATOR.

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