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How to Write an Easy Read. : Retrain Your Brain to Write Simply and Clearly. - MS Lynette Clarke

How to Write an Easy Read.

Retrain Your Brain to Write Simply and Clearly.

By: MS Lynette Clarke

Paperback | 18 January 2016

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NO MATTER WHAT YOU WRITE, THIS GUIDE WAS WRITTEN FOR YOU.Want to seem even smarter that you do now? How about more honest? Soon people could find that they like you a lot, or even think of you as a friend. That is the power of Writing an Easy Read. With these pluses and more covered inside.This guide contains 10 lessons to dispell those writing myths. Followed by a series of word games to change a lifetime of bad writing habits. What is more, this entire textbook was written using the same guidelines. So you can judge for yourself how well this approach works.Employ this guide as a staff training tool to improve workplace comms. It's a great way to induct your admin people. Use it to assist students. These lessons can replace tutes or be set as homework. Then again, refer to this textbook yourself.Either way, you'll all learn how to use plain English to best get your message across. And that's a really good skill to have. WRITE MEMOS THAT INFORM, NOT CONFUSE.In the workplace, admin people with degrees are often writing to those who have not finished school or have English as a second language. All the more reason to write in a straight forward way.WRITE ADS THAT CONNECT, NOT EXCLUDE.Complex writing in ads really does nothing to promote your product or service. Instead write in a way that speaks to all people in the target market.WRITE TO ENGAGE FROM START TO FINISH.Writing to inform, advise or share? Then be sure that what you write is reader friendly.WRITE FOR OFFLINE AND ONLINE.Much more than convey a message, write to get the response you want from your readers.For memos, emails, letters, reports, speeches, brochures, essays or any other type of written message.Priced to be within easy reach, this textbook is a must read.

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