Get Free Shipping on orders over $79
How Google Works - Eric Schmidt, III

How Google Works

By: Eric Schmidt, III, Jonathan Rosenberg

Paperback | 12 May 2015 | Edition Number 1

At a Glance

Paperback


$34.99

or 4 interest-free payments of $8.75 with

 or 

Ships in 10 to 15 business days

Booktopia Comments

This book is featured in our Business Books for Excellence page, a collection of the best books to help you work, communicate and manage better. Visit to see the best in business excellence.

Product Description
Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. HOW GOOGLE WORKS is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.

The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.

'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'
Industry Reviews
A blink view of what it is to work at one of the world's most successful companies. For that voyeuristic reason alone, it is worth reading - Independent

Schmidt and Rosenberg put much of their emphasis on people - how to hire, train, motivate, organise, reward the talent needed to run a company like Google - Financial Times

Plenty of tips on managing 'smart creatives' - City AM

More in Internet & WWW Industries

Kogan Page Complete : Managing Enterprise Risk - Phil Mennie
Reset : Reclaiming the Internet for Civil Society - Ronald J. Deibert
TikTok Boom : The Inside Story of the World's Favourite App - Chris Stokel-Walker
Designing Media : Designing Media - Bill Moggridge
Magic and Loss : The Internet as Art - Virginia Heffernan
How to Fix the Future : Staying Human in the Digital Age - Andrew Keen
Driving Digital Strategy : A Guide to Reimagining Your Business - Sunil Gupta
Jack Ma : In His Own Words - Suk Lee

RRP $19.99

$19.75

Sidemen : The Book - The Sidemen

RRP $55.00

$46.75

15%
OFF
Reed Hastings: Building Netflix - Matt Burgess

RRP $32.99

$31.99