Get Free Shipping on orders over $79
Globalizing Ideal Beauty : Women, Advertising, and the Power of Marketing - D. Sutton

Globalizing Ideal Beauty

Women, Advertising, and the Power of Marketing

By: D. Sutton

eText | 14 September 2009

At a Glance

eText


$89.99

or 4 interest-free payments of $22.50 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.

Globalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an American notion of feminine appeal from Bangor to Bangkok. Sutton's approach is grounded in a huge body of original archival research that has so far remained largely untapped.

on
Desktop
Tablet
Mobile

More in Sales & Marketing

Service Breakthroughs - James L. Heskett

eBOOK

Markets and Majorities - Steven M. Sheffrin

eBOOK