Enhanced Interviews

Creative Approaches to Qualitative Research Interviewing

By: Hoda Wassif, Maged Zakher

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Paperback | 10 July 2026 | Edition Number 1

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Paperback
128 Pages

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14.0 x 37.8 x 1.0

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Qualitative interviews offer rich opportunities to explore people's lived experiences, emotions and perspectives with depth and nuance. This accessible and practical guide equips researchers with innovative techniques to enhance interview-based research. From incorporating objects, documents and sensory prompts to choosing the optimal interview format - plus drawing inspiration from fields like therapy and journalism - the book introduces creative strategies for generating more meaningful, credible data that centres the participant in every interaction. Key features include:• Support for researchers to deepen dialogue, connection and participant empowerment;• Emphasis on the co-production of meaning, emotional and reflective engagement and authentic research encounters; and • Insights and case studies from contemporary methods and lessons across diverse disciplines. Ideal for postgraduate students, early career researchers and practitioners, this book demonstrates how to design interviews that are not only ethically grounded but also genuinely engaging, facilitating richer, multimodal and culturally sensitive qualitative research.

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