Draw to Win : A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind - Dan Roam

Draw to Win

A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind

By: Dan Roam

Hardcover | 1 January 2017 | Edition Number 1

At a Glance

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Thirty-two thousand years ago, your many-times-great-grandparents Oog and Aag drew pictures on the wall of a cave. They had an innate need to communicate, but no written language. So they found an easy and natural way to share their thoughts and stories.

Today, after so many years when speaking and writing dominated, we’re back in another highly visual age. About 90 percent of everything shared online is now visual selfies, GIFs, smartphone videos, and more. This explosion of communication through pictures isn’t a millenial-driven fad; it’s as natural as those lines first drawn by Oog and Aag. Just turbo-charged by the latest technology.

And yet over the past twenty years, as I’ve taught people from Fortune 500 CEOs to White House staffers how to harness the power of imagery, the biggest objection I’ve always heard is, “But I can’t draw!” Trust me, you can. You don’t need to be da Vinci to be an outstanding visual thinker and communicator. The most effective drawings are the simplest, and you can get good at those in three minutes. In this little book, I’ll teach you how to use seven basic shapes to explain just about anything to just about anyone.

If you’ve read my previous books, you’ll see one or two familiar tools here, along with a bunch of new tools you can start using right away.

If you’re new to my approach welcome! Get ready to work smarter, communicate more clearly, and get better at whatever you do, just by picking up a pen.

Get ready to draw to win.

About the Author

Dan Roam is the author of The Back of the Napkin, which was Fast Company's Best Business Book of the Year and BusinessWeek's Innovation and Design Book of the Year, and more recently Blah Blah Blah. He is the founder of Digital Roam, Inc., a management consulting company. His clients have included Microsoft, Google, Wal-Mart, Boeing, Lucasfilm, The Gap, and the White House Office of Communications. His health-care analysis was named BusinessWeek's Best Presentation of 2009. He lives in San Francisco.
Industry Reviews
"It is because of simple drawings that I am able to more clearly communicate my ideas. I encourage everyone to do it. Thanks to Dan Roam, everyone can!"
--SIMON SINEK, optimist and author of Start With Why

"Dan Roam disarms our fear of drawing and provides clear and simple tools to bring our stories to life. In Draw To Win, Dan gives us all the chance to become better communicators, because the language of images is universal."
--TOM KELLEY, partner, IDEO, and author of Creative Confidence

"In this wonderful little book, Dan Roam has achieved something remarkable. He shows how the simplest thing--making a quick little drawing of your thoughts--leads to a renewed sense of purpose, focus, calm, and mastery."
--KELLY MCGONIGAL, author of The Willpower Instinct and The Upside of Stress

"Dan Roam is the master of using simple pictures to sell big ideas. I've stolen truckloads from him, and now you can, too."
--AUSTIN KLEON, author of Steal Like an Artist and Show Your Work!

"Like the lessons behind Dorothy's red ruby shoes, Draw To Win shows us that the ability to be innovative rests in all of us. In times of increasing complexity and change, using pictures to find and communicate simplicity is our most powerful weapon."
--LISA K. SOLOMON, coauthor of Moments of Impact

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