| Alphabetical Listing of Forms | p. xi |
| Note to the Reader | p. xv |
| Coaching Practice Design 101 | p. 1 |
| What Is Coaching? | p. 3 |
| Coaching Explained | p. 5 |
| The Coaching Process | p. 7 |
| Basics of the Coaching Relationship | p. 9 |
| Coaching Customs | p. 11 |
| Key Coaching Principles | p. 13 |
| 100 Key Points About Coaching and the Coaching Process | p. 15 |
| Should You Be a Coach? | p. 17 |
| 7 Benefits of Being a Professional Coach | p. 19 |
| Getting Started | p. 21 |
| Establishing Your Practice | |
| 10 Steps to Developing a Successful Coaching Practice | p. 23 |
| Practice Design | p. 25 |
| Attracting Clients | |
| Top 5 Questions to Ask a Potential Client | p. 27 |
| The Importance of Sales Skills | p. 29 |
| Selling Questions for the Potential Client | p. 31 |
| A Consultative Approach to Enrolling New Clients | p. 33 |
| Top 5 Features of the Coaching Service | p. 35 |
| Top 5 Ways to Convert Your Website Visitors into Paying Clients | p. 37 |
| Top 5 Objections Raised by Potential Clients | p. 39 |
| New Client Checklist | p. 41 |
| Client Lead Form | p. 43 |
| Client Retention Checklist | p. 45 |
| Sixty Referrals | p. 47 |
| Client Welcome Materials | |
| Welcome, Thank You, and Congratulations! | p. 49 |
| Welcome Packet | p. 53 |
| Personal Information | p. 55 |
| Reflection Questions | p. 57 |
| What Am I Tolerating? Where Am I Procrastinating? | p. 59 |
| Basic Coaching Guidelines & Agreement | p. 61 |
| Basic TeleCoaching Guidelines & Agreement | p. 63 |
| Coaching Fast Start | p. 65 |
| Starting Budget | |
| 90-Day Budget | p. 67 |
| Start-Up Budget for a Coaching Practice | p. 69 |
| The First Session | p. 71 |
| Where to Start | |
| First Session Agenda | p. 73 |
| Coaching Prep Tips | p. 75 |
| Top Issues with Which to Start | p. 77 |
| Coach's Mission Statement | p. 79 |
| Introductory Materials | |
| Logistics and Procedures | p. 81 |
| Client Welcome (for TeleCoaching) | p. 83 |
| Welcome | p. 87 |
| Client Questionnaire | p. 89 |
| Agreement | p. 93 |
| Policies & Procedures | p. 95 |
| Client Data | p. 97 |
| Client Questionnaires | |
| Client Laser Questions: Creating Value in Coaching | p. 99 |
| First Client Meeting Questionnaire | p. 101 |
| New Client Questionnaire | p. 103 |
| First Coaching Session | p. 105 |
| About the Client | p. 107 |
| Client's Life | p. 109 |
| Client History | p. 111 |
| Coaching Client Profile | p. 113 |
| Coaching Maintenance | p. 115 |
| Coaching Recommendations | p. 117 |
| Connecting with the Client | |
| 7 Important Things to Know About Your Client | p. 119 |
| 58 Things Clients Want Most | p. 121 |
| 20 Things I Want for My Clients | p. 123 |
| Coaching Strategies: 88 Ways to Help Your Clients Get More of What They Want | p. 125 |
| Coaching Mistakes to Avoid | p. 127 |
| The High, Hidden Costs of Coaching | p. 131 |
| 12 Reasons That Coaches Are Not As Successful As They Could Be | p. 133 |
| Communicating with the Client | |
| 90+ Common Communication Faults | p. 135 |
| What to Say to Your Client: Helpful Phrases and Questions to Share | p. 137 |
| 95 Creative and Powerful Ways to Make Your Point | p. 139 |
| 90+ Things a Coach Listens for and Hears | p. 141 |
| Words That Encourage/Discourage | p. 143 |
| Confrontation | p. 145 |
| Practice Upkeep | p. 147 |
| Organizing Your Sessions | |
| Monthly Practice Checklist | p. 149 |
| Monthly Coaching Form | p. 151 |
| Coaching Session Agenda | p. 153 |
| Filling Your Practice | |
| 100+ Ways to Fill Your Practice (and Keep it Full) | p. 155 |
| More on Filling Your Practice | p. 157 |
| Flnancial Planning | |
| Checks Received | p. 159 |
| Cash Receipts Log | p. 161 |
| Current Top 20 Clients | p. 163 |
| Niche Coaching | p. 165 |
| Types of Coaching | |
| 100 Areas of Specialty | p. 167 |
| Business Coaching | |
| Business Mission Statement #1 | p. 169 |
| Business Mission Statement #2 | p. 171 |
| 10 Things I Want for My Business Clients | p. 173 |
| Business Plan: 1-Year Projection | p. 175 |
| Business Plan: 5-Year Projection | p. 177 |
| Business Budget | p. 179 |
| E-Coaching | |
| 98 Steps to Establish, Market, and Manage a Successful Virtual University | p. 181 |
| TeleClasses | |
| 90+ Skills and Steps to Design and Lead TeleClasses | p. 185 |
| Marketing Your Practice | p. 187 |
| Marketing Essentials | p. 189 |
| PR and Press Kits | |
| Media Sound Bites | p. 191 |
| The Media Pitch | p. 195 |
| Speaking with Reporters | p. 197 |
| Your Press Kit | p. 199 |
| More PR Tips | p. 201 |
| Internet | |
| 97 Ways to Market Yourself and Your Site on the Internet | p. 203 |
| Website Design and Function | p. 207 |
| Top 5 Things Your Coaching Website Should Be Set up to Do | p. 211 |
| e-Tip Broadcasting | p. 213 |
| Certified Cyber: Internet-Related Skills That Everyone Should Have | p. 217 |
| Event Planning and Evaluation | p. 219 |
| Events | |
| Event Preparation Short Survey | p. 221 |
| Trade Fair / Event Checklist | p. 223 |
| Workshops | |
| Workshop Setup Checklist | p. 225 |
| Workshop Feedback | p. 227 |
| Conferences | |
| Conference Venue Quote Request | p. 229 |
| Seminar Evaluation | p. 231 |
| For Your Client | p. 233 |
| Basic Client Worksheets | p. 235 |
| Preparing for Coaching Sessions | |
| Q & A About Business and Personal Coaching | p. 237 |
| The Professional Coach Is | p. 239 |
| Coaching Focus Areas | p. 241 |
| My Commitments & Coaching Preparation | p. 243 |
| Focus & Scope of Work | p. 245 |
| Promise Log | p. 247 |
| Coaching Session Prep Form #1 | p. 249 |
| Coaching Session Prep Form #2 | p. 251 |
| Coaching Session Discussion Topics | p. 253 |
| Strategies for a Fulfilling Session | |
| Maximizing Coaching | p. 255 |
| Top 10 Ways to Get the Most out of Your Coaching | p. 259 |
| 6 Benefits of Working with a Coach | p. 261 |
| The Success Process: 10 Steps to Sustainable, Fulfilling Success | p. 263 |
| 19 Evolutionary Practices | p. 265 |
| Self and Coach Evaluation | |
| Are You Ready for Coaching? | p. 267 |
| Coaching Readiness Scale | p. 269 |
| Client Coachability Index | p. 271 |
| Coaching Success Assessment | p. 273 |
| Coaching Evaluation | p. 275 |
| Client Evaluation of Coach | p. 277 |
| Organizational Leader Coach: 360[degree] Feedback Tool | p. 279 |
| Life Coaching Evaluation | p. 283 |
| Making Progress | p. 285 |
| Setting Goals | |
| 10 Keys to Time Management | p. 287 |
| Resources and Assets | p. 289 |
| Special Project | p. 291 |
| Current Status Evaluation | p. 293 |
| Well-Formed Outcome: Criteria by Which to Evaluate Your Goals | p. 297 |
| Overcoming Obstacles | |
| Anger Is Energy | p. 301 |
| What to Do About Fear | p. 303 |
| Possibility | p. 305 |
| The Extraordinary Wonder of Obstacles | p. 307 |
| 5 Sources of the Most Common Problems That People Have | p. 309 |
| Mistakes | p. 311 |
| Taking Action | |
| Life Purpose Worksheet | p. 313 |
| Uncovering the Fundamental Lie | p. 315 |
| Priorities | p. 317 |
| Action Plan | p. 319 |
| The Action Log | p. 321 |
| Target Issues | p. 323 |
| Financial Concerns | |
| Money | p. 325 |
| Money Interview Questions | p. 327 |
| Annual Spending Plan | p. 329 |
| Income Date Spending Plan | p. 331 |
| Spending / Debt Questionnaire | p. 333 |
| Personal Budget: 1-Year Plan | p. 335 |
| Personal Budget: 5-Year Plan | p. 337 |
| Debt Pay-Off Schedule | p. 339 |
| New Money Questionnaire | p. 341 |
| Career Concerns | |
| First Steps to Setting Career Goals | p. 343 |
| Career Assessment | p. 345 |
| Your Ideal Job Exercise | p. 347 |
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