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Belonging

The Key to Transforming and Maintaining Diversity, Inclusion and Equality at Work

By: Sue Unerman, Kathryn Jacob, Mark Edwards

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eBook | 29 October 2020

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There's never been more discussion around diversity and inclusion in the workplace. From gender pay gaps and the #MeToo movement to Black Lives Matter, it seems that every organization has finally recognised that lasting change needs to happen.

Various studies show that the most successful and productive senior management teams are those which are truly diverse and eclectic. Yet there remains only 8 female CEOs of FTSE 100 boards, and only 10 BAME people working in leadership roles across companies in the FTSE 100.

While there has been a clear shift in attitudes, actual progress towards more inclusive workspaces has been excruciatingly slow and, in some cases, has grinded to a halt. Following extensive research and interviews at over 200 international businesses, Kathryn Jacob, Sue Unerman and Mark Edwards have discovered one major problem that is holding back the move towards greater diversity: why aren't the men getting involved?

Most men are not engaged with D&I initiatives in the workplace – at one extreme they may be feeling actively hostile and threatened by the changing cultural landscape. But others may be unmotivated to change – recognising the abstract benefits of diversity but not realising what's in it for them. The time for change is long past. Belonging is the call to action we need today--the tool to turn the men in power into allies as we battle discrimination, harassment, pay gaps, and structural racism and patriarchy at every level of the workplace. The lessons in this book will help us work together to build a better workplace where everyone feels they belong.

About the Author

Sue Unerman is Chief Transformation Officer at MediaCom, the largest media agency in the UK with over 200 clients. Kathryn Jacob OBE is CEO of Pearl and Dean, a cinema advertising company. She and Unerman coauthored the bestselling book, The Glass Wall.

Mark Edwards is a Sunday Times journalist and qualified mindfulness coach who trains businesses in diversity and inclusion as well as leadership.

Industry Reviews

"If there was a time for Belonging, then it is now. This book not only underscores the need and importance of diversity but also makes the case that diversity is not just a 'nice to have' endeavour but a true competitive edge that allows companies to unleash innovation, employee joy, corporate reputation and value creation."
Rishad Tobaccowala, author of Restoring the Soul of Business: Staying Human in the Age of Data

"At a time when things need to change, and change fast, the authors of Belonging have written a new guidebook for running businesses today. Current leaders - and those who hope to become leaders - will gain critical and actionable insights on diversity and inclusion from this important book."
Bob Pittman, Chairman and CEO, iHeartMedia, Inc.

"Creating a sense of belonging should be a priority for every leader. This book is essential reading for anyone interested in creating happier, more productive and more effective workplaces."
Tanya Joseph, Managing Director at Hill+Knowlton Strategies

"Belonging is full of brilliantly practical advice for anyone who is seeking to improve the culture of their team or business. It should be required reading for first time managers to FTSE 100 CEOs."
Josh Graff, UK Country Manager & Vice President, Marketing Solutions EMEA & LATAM, LinkedIn