Applied Wisdom

"Alexander Ineichen has put together a wonderful collection of market wisdom by extraordinary people and put them in the right market context. It is a must read for any serious investor, as it is simply outstanding!"
-Felix W. Zulauf, founder of Zulauf Asset Management and long-term Barron roundtable member

"When an email from Alexander Ineichen lands in my inbox, I nearly always stop what I am doing and begin to read. I find his insights, research and indeed wisdom to be of lasting value. And the book of those insights? Priceless. And one which will be on a shelf near me, for constant perusal and meditation. Nobody has mastered the art of quotation and wisdom like Alexander. He is in a class of his own, and for the price of a few dollars and some time, you can attend that class. Now pay attention."
-John Mauldin, four-time New York Times best-selling author and writer of the popular Mauldin Economics online newsletter

"If you enjoy investing and like to listen to the best thoughts of clever observers of what works and why in investment management, the wisdom collected into this book will give you great pleasure."

-Charles D. Ellis, CFA and author of The Loser's Game

"One of the best investment books I ever read. Alexander's nowcasting methodology helped substantially to optimize my investment activities."
-Cuno Puempin, PhD, Professor emeritus, University of St. Gallen, Switzerland

"It was the 16th century English poet by the name of Thomas Tusser who quipped 'a fool and his money are soon parted.' That echo resounds throughout this very cleverly written book by Alexander M. Ineichen as he uses common sense and wit as his weapons of choice, all the while, holding a mirror up to our capital markets."
-William J. Kelly, CEO of the CAIA Association

"Similar to the 'modern' classic The Money Game, written nearly 50 years ago, Alexander uses quotes and sayings and his own analysis to bring great insight to the financial, economic and political situation we find ourselves in today. Alexander knits the quotes together with his own depth of knowledge to provide an important book in a very clever and humorous way."
-Andy Lees, Founder of The Macro Strategy Partnership

"Alexander brings his attention to detail and thoughtful perspective to reminding us all about timeless truths regarding the markets and investing. This is the one book every investor should keep on our desks for regular review!"

-Jane Buchan, co-founder of PAAMCO and CEO of Martlet Asset Management.

"More investment insights per page than you'll find anywhere, and no maths in sight!"

-Peter Douglas, CAIA principal and entrepreneur
"Ineichen's brilliant new book, Applied Wisdom: 700 Witticisms to Save Your Ass(ets), offers everything you need to know about investment."
-Edward Chancellor, Reuters