Win Out

Name: Win Out
Brand: Gingko Press
Price: 76.75 AUD

Sports Graphic Design and Branding

By: Gingko Press

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Hardcover | 31 December 2019

At a Glance

Hardcover
240 Pages

Dimensions(cm)
29.21 x 21.59 x 2.54

Hardcover

RRP $95.00

$76.75

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Whether for globally recognized sporting spectacles like the Olympics or the World Cup, or for lesser-known brands and local tournaments, visual language is critical for promoters and organizers to establish an identity, create fan bases, and generate positive influence. WIN OUT: Sports Graphic Design and Branding hand-picks from around the globe more than eighty inspiring incidences of sports design and branding, from the 2020 Tokyo Olympics to Clube, a sports bar in Porto, Portugal, and includes teams, gyms, facilities, and tournaments in a variety of sports. Interviews with select designers and collectors reveal the inspirations and processes in this field and demonstrate how all the things we love about sports-athleticism, excellence, sportsmanship, togetherness, cultural identity-manifest in visual design.

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