Get Free Shipping on orders over $79
Why Koreans Do That : A Cultural Decoder - IKSOON KIM

Why Koreans Do That

A Cultural Decoder

By: IKSOON KIM

eBook | 7 November 2025

At a Glance

eBook


$16.99

or 4 interest-free payments of $4.25 with

Instant Digital Delivery to your Kobo Reader App

"Why is my Korean friend so interested in my private life?", "Why do Koreans ask for your age when they first meet you?", "They definitely said 'Let's grab a meal sometime,' so why haven't they contacted me?"

This book is a cultural decoder that clearly unravels the complex and subtle cultural codes hidden within the actions of Koreans and their culture, which has now become a part of daily life beyond K-pop and K-dramas. It kindly guides you through core emotions and concepts that are unfamiliar to foreigners but are central to the lives of Koreans, such as 'Jeong' (a deep connection that's hard to sever even with dislike), 'Han' (a deep-seated sorrow), and 'Nunchi' (the art of reading a room before speaking).

With all content presented bilingually in English and Korean, foreign readers can gain a deeper understanding of the Korean heart, while Korean readers can learn the best ways to introduce their culture to the world. Going beyond a simple cultural introduction, this is an essential read for anyone who wishes to form deeper, warmer relationships with Koreans.

("? ??? ??? ? ???? ??? ??? ????", "? ????? ?? ??? ? ??? ?????", "?? '?? ? ?? ??'? ??? ? ??? ????"

? ?? K-?, K-???? ?? ??? ??? ? ?? ??? ????? ?? ?? ??? ?? ??? ?? ??? ???? ???? ????????. ??? ??? ? ?? '?(Jeong)', ??? ?? ?? '?(Han)', ??? ? ??? ??? ?? ?? '??(Nunchi)' ? ?????? ???? ???? ?? ???? ?? ??? ???? ???? ?????.

?? ??? ??? ??? ???? ??? ???? ???? ??? ? ?? ????, ??? ???? ?? ??? ??? ???? ?? ?? ??? ?? ? ????. ??? ?? ??? ??, ???? ? ?? ??? ??? ?? ?? ?? ??? ?? ??????.)

on

More in Social & Cultural Anthropology, Ethnography

Growing Up Chicana/o - Bill Adler

eBOOK