Whose Freedom?

Since September 11, 2001, the Bush administration has relentlessly invoked the word "freedom." Al-Qaeda attacked us because "they hate our freedom." The U.S. can strike preemptively because "freedom is on the march." Social security should be privatized in order to protect individual freedoms. The 2005 presidential inaugural speech was a kind of crescendo: the words "freedom," "free," and "liberty," were used forty-nine times in President Bush's twenty-minute speech.
In "Whose Freedom?, " Lakoff surveys the political landscape and offers an essential map of the Republican battle plan that has captured the hearts and minds of Americans--and shows how progressives can fight to reinvigorate this most beloved of American political ideas. George Lakoff is the author of "Don't Think of an Elephant "and" Moral Politics, " as well as many seminal books on linguistics. He lives and teaches in Berkeley, California. Since September 11, 2001, the Bush administration has relentlessly invoked the word "freedom." The United States can strike preemptively because "freedom is on the march." Social security should be privatized and taxes for the wealthy cut in order to enhance individual freedoms. Intelligent design should be taught alongside evolution in the name of freedom of speech. The 2005 presidential inaugural speech was a kind of crescendo: the words "freedom," "free," and "liberty" were used forty-nine times in President Bush's twenty-minute speech. "Freedom" is one of the most contested words in American political discourse. For many Democrats, it seems that President Bush's use of the word is meaningless and contradictory--deployed opportunistically to justify American military action abroad and the curtailing of civil liberties at home. But in "Whose Freedom"?, George Lakoff, a linguist and cognitive scientist, reveals that in fact the right has effected a devastatingly coherent and ideological redefinition of freedom. Disregarding the progressive ideal of freedom taken for granted throughout our history, the conservative revolution has made "freedom" its central weapon on the front lines of everything from the war on terror to the battles over religion in the classroom and abortion. In his analysis, Lakoff describes how the country is divided by two dramatically different worldviews, cognitive frames that determine how we think about economic policy, religion, science, foreign affairs--and freedom. He reveals the mechanisms behind the right-wing hijacking of our most cherished political idea. And he shows how progressives not only have failed at every turn to counter this attack, but also have failed to recognize its nature and, even worse, have failed to articulate their own intuitive understanding of freedom. "Whose Freedom? "argues what progressives must do to take back ground in this high-stakes war over the most central idea in American life. "For Lakoff, George W.] Bush's idea of freedom is deeply problematic--antithetical, in fact, to the 'progressive freedom' that Lakoff argues has defined America and made it great. This progressive definition of freedom--the more or less continuous expansion of rights, opportunity and citizen enfranchisement--stood unchallenged for many years. But now, that freedom is 'up for grabs, ' and Lakoff is worried: 'To lose freedom is a terrible thing; to lose the idea of freedom is even worse' . . . In a series of chapters on economics, religion, foreign policy and personal freedom, Lakoff compares the implications of the liberal and conservative definitions of freedom . . . Lakoff is right to identify freedom as a concept that liberals need to think about more."-- Michael Tomasky, "The ""Washington"" Post Book World" "For Lakoff, George W.] Bush's idea of freedom is deeply problematic--antithetical, in fact, to the 'progressive freedom' that Lakoff argues has defined America and made it great. This progressive definition of freedom--the more or less continuous expansion of rights, opportunity and citizen enfranchisement--stood unchallenged for many years. But now, that freedom is 'up for grabs, ' and Lakoff is worried: 'To lose freedom is a terrible thing; to lose the idea of freedom is even worse' . . . In a series of chapters on economics, religion, foreign policy and personal freedom, Lakoff compares the implications of the liberal and conservative definitions of freedom . . . Lakoff is right to identify freedom as a concept that liberals need to think about more. It's to liberals' shame that the words 'freedom' and 'liberty' are more closely associated with today's American right than with today's American left, so I admired the polemical intent of "Whose Freedom?""--Michael Tomasky, "The ""Washington"" Post Book World" "The strength of "Whose Freedom?" is that it attributes the left's current foundering not just to a failure of strategy but to a failure of self-knowledge . . . this makes a lot of sense, and it's easy to start imagining ways that pressing issues could be recast according to Lakoff's formula."--Laura Miller, "Salon" "This brief, well written, and easy-to-follow volume is essentially aimed at how progressives should handle conservatives' thought processes in debates over the issues."--Jim Sullivan, "The ""Midwest"" Book Review" "George Lakoff has made pathbreaking contributions to cognitive science. In "Whose Freedom?" he uses several of his discoveries and much wisdom to produce a systematic analysis of contemporary society and political thinking. The result is illuminating."--Antonio Damasio, author of "Descartes' Error," "The Feeling of What Happens," and "Looking for Spinoza" "In the battle of ideas, George Lakoff is one of the progressive movement's Five-Star Generals. Here he shows what we must do to take back precious ground lost to the Right--the concept of 'freedom, ' on which America's very foundation is built. Read this and arm yourself."--Robert B. Reich, Professor of Public Policy at University California at Berkeley a