The Multiplex in India

A Cultural Economy of Urban Leisure

By: Adrian Athique, Douglas Hill

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Paperback | 15 August 2014 | Edition Number 1

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258 Pages

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23.4 x 15.6 x 1.37

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During the decade of its existence in India, the multiplex cinema has been very much a sign of the times - both a symptom and a symbol of new social values. Indicative of a consistent push to create a 'globalised' consuming middle class and a new urban environment, multiplex theatres have thus become key sites in the long-running struggle over cultural legitimacy and the right to public space in Indian cities.

This book provides the reader with a comprehensive account of the new leisure infrastructure arising at the intersection between contemporary trends in cultural practice and the spatial politics that are reshaping the cities of India. Exploring the significance, and convergence, of economic liberalisation, urban redevelopment and the media explosion in India, the book demonstrates an innovative approach towards the cultural and political economy of leisure in a complex and rapidly-changing society.

Key arguments are supported by up-to-date and substantive field research in several major metros and second tier cities across India. Accordingly, this book employs analytical frameworks from Media and Cultural Studies, and from Urban Geography and Development Studies in a wide-ranging examination of the multiplex phenomenon.

Industry Reviews

"This is a pioneering attempt to situate the multiplex not merely as a space of film exhibition, but a space that becomes the arbiter of cultural economy and aesthetic evaluations. Locating it within the larger debates on changing Indian cities, the authors establish how the closed dialectical relationship between the space and those who inhabit it becomes a key negotiation between self and the legitimate other... This extraordinary book must be read widely and acknowledged for its courage to argue against the aesthetic subversion of many publics, their cities, and their film-exhibition spaces by the multiplex."- Akshaya Kumar; Contemporary South Asia, Vol. 20, No. 3, September 2012

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