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The John Deere Way : Performance that Endures - David Magee

The John Deere Way

Performance that Endures

By: David Magee

Hardcover | 11 March 2005 | Edition Number 1

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<i>The John Deere Way</i> presents timeless business lessons from one of America&#8217;s top brands. Even as many American manufacturers struggle with low-cost foreign competition, John Deere has not only prevailed, but increased its market share by offering superior quality products built tough and in accordance with time-tested business values. This book shares the company&#8217;s management principles and corporate values and shows how those values guide the company to increasingly greater success. For business owners and leaders who want to know what real long-term success constitutes&#8212;and how to achieve it&#8212;<i>The John Deere Way</i> is the only way.

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