The Idea Factory

Bell Labs and the Great Age of American Innovation

By: Jon Gertner

Write A Review

Paperback | 30 May 2013 | Edition Number 1

At a Glance

Paperback
432 Pages

Age
18+

Dimensions(cm)
21.1 x 14 x 2.2

Paperback

RRP $45.00

$38.75

14%OFF

or 4 interest-free payments of $9.69 with

Ships in 15 to 25 business days

Booktopia Comments

This book is featured in our Business Books for Excellence page, a collection of the best books to help you work, communicate and manage better. Visit to see the best in business excellence.

Product Description

From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. From the transistor to the laser, from digital communications to cellular telephony, it's hard to find an aspect of modern life that hasn't been touched by Bell Labs.

In The Idea Factory, Jon Gertner traces the origins of some of the twentieth century's most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men-Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker-who spent their careers at Bell Labs. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born.

About the Author

Jon Gertner grew up in Berkeley Heights, New Jersey, just a few hundred yards away from Bell Labs. He has been a writer for the New York Times Magazine since 2004 and is an editor at Fast Company magazine. He lives in Maplewood, New Jersey, with his wife and two children.

Industry Reviews

"Filled with colorful characters and inspiring lessons . . . The Idea Factory explores one of the most critical issues of our time: What causes innovation?" -- Walter Isaacson, The New York Times Book Review

"Riveting . . . Mr. Gertner's portraits of Kelly and the cadre of talented scientists who worked at Bell Labs are animated by a journalistic ability to make their discoveries and inventions utterly comprehensible--indeed, thrilling--to the lay reader. And they showcase, too, his novelistic sense of character and intuitive understanding of the odd ways in which clashing or compatible personalities can combine to foster intensely creative collaborations."

-- Michiko Kakutani, The New York Times

"One of the best innovation-focused books I've read: It's a wide-ranging, detailed, and deeply fascinating look at the New Jersey lab which has been churning out useful discoveries since the early 1900s." -- The Boston Globe

"Fascinating history . . . the research behind The Idea Factory is astonishing." -- Slate Book Review

"Compelling . . . Gertner's book offers fascinating evidence for those seeking to understand how a society should best invest its research resources." -- The Wall Street Journal

"An expansive new history . . . does an impressive job of illuminating many of Bell Labs' key technological triumphs." -- Wired.com

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $79.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.