Get Free Shipping on orders over $79
The Growth Strategies of Hotel Chains : Best Business Practices by Leading Companies - Onofre Martorell Cunill

The Growth Strategies of Hotel Chains

Best Business Practices by Leading Companies

By: Onofre Martorell Cunill

eText | 7 February 2006 | Edition Number 1

At a Glance

eText


$141.90

or 4 interest-free payments of $35.48 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why the largest worldwide hotel chains have gained their present international status and shows how to forecast future developments. Subjects covered include diversification vs. specialization; various types of integration; acquisitions, mergers, and strategic alliances; franchise contracts, management contracts, leaseholds, and ownership; and branding and globalization. Charts, tables, and figures make complex information easy to access and understand.
on
Desktop
Tablet
Mobile

More in Service Industries

Betrayal : The Life and Lies of Bernie Madoff - Andrew Kirtzman

eBOOK

Waiting : The True Confessions of a Waitress - Debra Ginsberg

eBOOK

Amazon.com : Get Big Fast - Robert Spector

eBOOK

Bistros of Paris - Robert Hamburger

eBOOK

Bradman's War - Malcolm Knox

eBOOK

$12.99

Meaningful Tourism : Strategies and Future Development - Pankaj Kumar Tyagi

eBOOK

Lucky and the Lost : The Lives of Titanic's Children - John Boileau

eBOOK