Sweet Spot

"Bloom writes as if speaking, which brings a welcome immediacy to his explorations. . . . The effect, simultaneously authoritative and chummy, is engaging." -- Harper's Magazine

"An intriguing scientific investigation into why suffering, from mountaineering to BDSM, so often leads to satisfaction. . . . Bloom has a cheerful writing style that's impossible to dislike." -- The Guardian

"Paul Bloom will change the way you think. Perhaps suffering isn't a bad thing? He explains why the experience of pain enhances subsequent pleasure and that a life without it would actually be boring." -- Good Morning America.com

"[The Sweet Spot] is lucid and elegantly written throughout so that there's little suffering involved in reading it--in this, it's reminiscent of Michael Sandel and Martha Nussbaum. A bracing, convincing argument that toil, torment, and tribulation can be good things." -- Kirkus Reviews

"This book will challenge you to rethink your vision of a good life. With sharp insights and lucid prose, Paul Bloom makes a captivating case that pain and suffering are essential to happiness. It's an exhilarating antidote to toxic positivity." -- Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

"Paul Bloom can always be counted on to take your confident assumptions about humanity and turn them upside down. With The Sweet Spot, he's done it again! But this time, his investigations into pain and suffering, pleasure and meaning ask--and answer--the perennial question of what makes life worth living. You won't want to miss this eloquent and erudite book."
-- Susan Cain, author of Quiet

"Paul Bloom has a gift for spotting paradoxes in human nature and resolving them with deep, satisfying explanations, and this lucid and fascinating book does it again with our puzzling masochisms." -- Steven Pinker, Johnstone Professor of Psychology at Harvard University and the author of How the Mind Works and Rationality

"Provocative, fascinating, and insightful--in other words, just what you'd expect from Paul Bloom, one of the world's best writers and deepest thinkers about human behavior. His argument about why we sometimes seek sorrow, fear, and pain is, paradoxically, a pleasure to read. So get out your highlighter and clear your calendar, because once you open this book, you won't be able to put it down."
-- Daniel Gilbert, Edgar Pierce Professor of Psychology at Harvard University and author of New York Times bestseller Stumbling on Happiness

"A laugh-out-loud-funny and totally thought-provoking tour of the most curious parts of human pleasure! With tantalizing examples you can't wait to tell your friends, Bloom provides a fun and theoretically insightful journey into our species' strangest forms of enjoyment. It's a book that will definitely hit your sweet spot!" -- Laurie Santos, Professor of Psychology at Yale University and host of The Happiness Lab podcast

"Paul Bloom, one of the best writers we have about the human condition, has done it again. What a fascinating book! The Sweet Spot is a profound meditation on happiness, family, and meaning. This book provides enough challenging ideas to give you just a bit of beautiful discomfort, but it is, above all, a joy to read." -- A. J. Jacobs, author of It's All Relative

"Paul Bloom is a phenomenal psychologist. His research is always thought-provoking, and his writing clear and eloquent. I eagerly look forward to seeing what he tackles next." -- Maria Konnikova, author of The Biggest Bluff