Strategic CEO Communication

Name: Strategic CEO Communication
Brand: Taylor & Francis Ltd
Price: 158.75 AUD
Availability: PreOrder

By: Yeunjae Lee, Cen (April) Yue

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Paperback | 22 January 2026 | Edition Number 1

At a Glance

Paperback
186 Pages

Dimensions(cm)
22.86 x 15.24 x 1.02

Paperback

$158.75

or 4 interest-free payments of $39.69 with

Available: 22nd January 2026

Preorder. Will ship when available.

A comprehensive, research-based guide to CEO communication, this book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders.

Strategic CEO Communication is informed by communication theory and research insights from public relations and strategic communication scholarship to help readers build relationships, improve corporate reputation, and ensure ethical business practices in rapidly changing business, social, and media environments. It covers topics such as corporate reputation, leadership, internal communication, CEO activism, crisis management, ethics, and social media and the growing role of emerging technologies. It offers insight into how leaders can engage employees while meeting public expectations for corporate responsibility, diversity and inclusion, and sustainability.

Ideal for advanced undergraduates and graduate students of leadership, management, and organizational communication in public relations, communication, or management programs as well as corporate leaders seeking research-informed guidance on effective communication for strategic success.

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