Social Research Methods

Qualitative, Quantitative and Mixed Methods Approaches

By: Sigmund Gronmo

Write A Review

eText | 22 November 2023 | Edition Number 2

At a Glance

Format
ePUB

eText

$77.75

or 4 interest-free payments of $19.44 with

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.

Framing research as the process of asking and answering questions, this book demonstrates how to identify good research questions and how to structure and explore them successfully.

Whether you are just beginning your research journey or are a seasoned traveller, it helps you:

• Decide what you want to achieve with your research
• Know what options you have to explore your goals
• Navigate the nuances of different research approaches
• Understand the decisions of other researchers
• Choose what path best suits your project.

Through real-life examples demonstrating different types of research, the book introduces qualitative, quantitative, and mixed methods approaches so you can compare different methods at every stage of the research process, from initial idea and design to data collection and analysis.

This new edition includes new chapters on collecting and analysing mixed methods data, and additional content on qualitative data analysis. New examples reflect the cultural and global diversity of social research, and extra visual aids and summaries support understanding of key research concepts and stages.

The book is accompanied by an online teaching guide, including videos, additional case studies, annotated articles, and critical thinking exercises.