Smart Innovation, Systems and Technologies : Proceedings of ICMarkTech 2024, Volume 2 - Jose Cascalho

Instant online reading.
Don't wait for delivery!

Smart Innovation, Systems and Technologies

Proceedings of ICMarkTech 2024, Volume 2

By: Jose Cascalho (Editor), Maria Teresa Tiago (Editor), Marc K. Peter (Editor), Luis Paulo Reis (Editor), Jose Luis Reis (Editor)

Write A Review

Hardcover | 5 July 2025

At a Glance

Hardcover
946 Pages

Dimensions(cm)
23.5 x 15.5 x 4.93

Hardcover

$459.00

or 4 interest-free payments of $114.75 with

Ships in 5 to 7 business days

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2024), held at University of Azores, Ponta Delgada, Azores, Portugal, between December 5 and 7, 2024. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $89.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.