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Shake, Serve, Repeat : How I built a business from a hobby - Andrew Seaward

Shake, Serve, Repeat

How I built a business from a hobby

By: Andrew Seaward

Paperback | 18 June 2026

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Are you at a crossroads in life? Wondering whether your passion - your hobby could be run as a business. Would you still love it? Do you have the skills? How do you find customers willing to pay enough to make your hobby business a success? Do you want to do it part-time or full-time? These are the key questions to consider before setting out.

Andrew has walked this path, when in 2009 he decided to turn his cocktail making hobby into a side-line business. Follow his story as he guides you through all the key things you need to know to make your business a success. Be aware of the pitfalls and the great highs you get from running a business doing something you love. This book contains some useful tips and hacks learned by the experience of actually doing it.

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