Project Marketing
Beyond Competitive Bidding
By: Bernard Cova, Pervez Ghauri, Robert Salle
Paperback | 22 March 2002 | Edition Number 1
At a Glance
Paperback
$111.95
Available for Backorder. We will order this from our supplier however there isn't a current ETA.
ISBN: 9780471486640
ISBN-10: 0471486647
Published: 22nd March 2002
Format: Paperback
Language: English
Number of Pages: 240
Audience: College, Tertiary and University
Publisher: Wiley
Country of Publication: GB
Edition Number: 1
Dimensions (cm): 24.6 x 17.1 x 1.38
Weight (kg): 0.43
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This product is categorised by
- Non-FictionBusiness & ManagementManagement & Management TechniquesProject Management
- Non-FictionBusiness & ManagementManagement & Management TechniquesManagement of Specific AreasSales & Marketing Management
- Non-FictionBusiness & ManagementSales & MarketingSales & Marketing Advertising
- Non-FictionBusiness & ManagementEntrepreneurship / Start-ups
- Non-FictionBusiness & ManagementSales & MarketingMarket Research
- Non-FictionBusiness & Management