Professional Selling

Name: Professional Selling
Brand: Chicago Business Press
Price: 97.95 AUD
Availability: BackOrder

By: Dawn Deeter-Schmelz, Wyatt Schrock, Terry Loe, Ryan Mullins, Lisa Beeler

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Paperback | 14 April 2020

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Formerly published by Chicago Business Press, now published by Sage

Professional Selling covers key sales concepts and strategies through the approach of highlighting detailed aspects of each step in the sales process, from lead generation to closing. Coauthored by faculty from some of most successful sales programs in higher education, this insightful text also offers unique chapters on digital sales, customer business development strategies, and role-play.

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