The SAGE Handbook of Political Communication

By: Holli A Semetko (Editor), Margaret Scammell (Editor)

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Hardcover | 17 May 2012

At a Glance

Hardcover
544 Pages

Dimensions(cm)
24.41 x 16.99 x 3.18

Hardcover

$343.20

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This authoritative and comprehensive survey of political communication draws together a team of the world's leading scholars to provide a state-of-the-art review that sets the agenda for future study. It is divided into five sections:

Part One: explores the macro-level influences on political communication such as the media industry, new media, technology, and political systems

Part Two: takes a grassroots perspective of the influences of social networks - real and online - on political communication

Part Three: discusses methodological advances in political communication research

Part Four: focuses on power and how it is conceptualized in political communication

Part Five: provides an international, regional, and comparative understanding of political communication in its various contexts

The SAGE Handbook of Political Communication is an essential benchmark publication for advanced students, researchers and practitioners in the fields of politics, media and communication, sociology and research methods.

Industry Reviews

The SAGE Handbook of Political Communication provides a much needed wide-ranging selection of articles edited by two renowned researchers in the field, Holli Semetko and Maggie Scammell, and an ace group of contributors. I was particularly impressed with the global 'feel' of the handbook, which provides insights into the field from among other areas, the emerging economic and political powerhouses of China, India, Russia, and Latin America. This book is a tour de force - a must-read for students, researchers and practitioners of political communication Dr. Paul Baines Reader in Marketing, Cranfield School of Management & Managing Editor, Europe, Journal of Political Marketing This is an impressive, up-to-date collection by some of the best scholars in the field. Students and researchers will find it invaluable, as will others interested in the fast-changing world of political communication Philip Seib Director, Center on Public Diplomacy, University of Southern California The SAGE Handbook of Political Communication offers an invaluable overview of the best current thinking and research in the field of political communication. As editors, Holli A. Semetko and Margaret Scammell, has brought together some of the most influential international scholars of media and politics. The result is a nicely organized and well-written handbook which will be an ideal resource not only for university students, but also for researchers and practitioners of political communication Professor Toril Aalberg NTNU Trondheim, Norway The SAGE Handbook of Political Communication brings together distinguished scholars to discuss issues of continuity, change and consequence for online and offline global political communications. Semetko and Scammell have produced a significant collection which delivers argument and evidence for scholars, students and everyone who wishes to understand the rapidly changing and significant field of political communication Bob Franklin, Professor of Journalism Studies, Cardiff School of Journalism, Media and Cultural Studies

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