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No Thanks Kevin : Kevin Has a Voice, But He Doesn't Get a Vote â" How to Live with the Critical Voice Inside Your Head Without Letting It Run the Show - Adam Fraser

No Thanks Kevin

Kevin Has a Voice, But He Doesn't Get a Vote â" How to Live with the Critical Voice Inside Your Head Without Letting It Run the Show

By: Adam Fraser

Paperback | 27 April 2027

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Available: 27th April 2027

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We all have a 'Kevin' â" that critical voice telling you youâre not good enough, urging you to play it safe, avoid the hard conversations, overthink, and stick to whatâs comfortable.

Kevin can be loud, convincing and incredibly persistent. And he isn't going anywhere. But you donât need to get rid of him â" you just need to change your relationship with him. Even the most successful people have a 'Kevin'. When we stop hiding ours and start talking about them, we realise weâre far less alone than we thought.

In No Thanks Kevin, human performance researcher Dr Adam Fraser maps out a simple process when facing internal friction: Don't just say 'no', say 'NNNA' (Notice, Name, Normalise, and Act). This practical four-step model helps you spot your 'Kevin', strip power from his stories, accept him as part of being human, and act on what truly matters.

Kevin can come along for the ride, but he doesnât get to drive.

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