Powered by Purpose

Energise Your People To Do Great Work

By: Sarah Rozenthuler

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eText | 6 July 2020 | Edition Number 1

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Companies with an authentic purpose outperform the market by 42%, according to recent research. They deliver better financial performance, more employee engagement and greater competitive advantage.

In organisations around the world, the pressure is on. Whether this is increasing consumer expectations, widening inequality or the growing disillusionment with globalization, the need to stay viable is greater than ever. The lauded leadership styles that were finely adapted to our past reality will not carry us forward.

Powered by Purpose outlines the four core leadership capacities that you need to help you feel alive at work, lead an enthusiastic team and generate competitive advantage:

1. Cultivate Leadership Presence - how you can act in a way that others are inspired to follow
1. Make Dialogue Authentic - how to talk about what matters most including people's long term wellbeing
1. Engage your Stakeholders - how to articulate your purpose in a way that engages and energises people
1. Connect on Purpose - how to embody purpose so that it becomes part of your corporate DNA and day-to-day decision making

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