Power Plays

Win or Lose--How History's Great Political Leaders Play the Game

By: Dick Morris

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Paperback | 17 June 2021

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384 Pages

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20.32 x 13.34 x 2.44

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Dick Morris is one of the frankest and most incisive political observers in America today. A fiercely intelligent presidential advisor and a popular columnist and political analyst for the Fox News Channel, Morris now brings his brilliant strategic mind to this fascinating survey of the most dramatic political moves in history.

Morris identifies five types of power play and focuses on politicians whose careers have skyrocketed after implementing one of them successfully -- or foundered in the wake of misjudgment. He chronicles both the wildly effective and the disastrous, from ideologues like Ronald Reagan and Winston Churchill, who stood on principle and waited for their moment to shine, to the disavowal of environmental issues that, he argues, cost Al Gore the presidency in 2000. The result is an irreverent and enlightening playbook that holds lessons equally valuable to the planning of a political campaign, a business venture -- or even George W. Bush's War on Terror.

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Introduction	p. xi
Strategy One: Stand on Principle	p. 1
Successful--Reagan Stands on His Principles ... and Wins	p. 7
Unsuccessful--Goldwater's Crusade Crashes	p. 18
Successful--Churchill Emerges from the Wilderness to Lead Britain in Its Finest Hour	p. 26
Successful--De Gaulle Defeats the Political Parties	p. 42
Successful--Abraham Lincoln Moves from Abolitionism to Union ... and Wins	p. 56
Unsuccessful--Woodrow Wilson Goes Down Fighting for the League of Nations	p. 64
Unsuccessful--Al Gore Runs Away from His Environmental Beliefs ... and Loses as a Result	p. 75
Strategy Two: Triangulate	p. 89
Successful--George W. Bush Moves the GOP Toward Compassionate Conservatism	p. 95
Successful--Bill Clinton Leads His Party to the Center	p. 110
Successful--Francois Mitterrand Lets Jacques Chirac Pass His Program ... and then Beats Him at the Polls	p. 127
Unsuccessful--Nelson Rockefeller Crashes as He Falls Between the Parties	p. 138
Strategy Three: Divide and Conquer	p. 151
Successful--Lincoln Splits the Democrats over Slavery and Gets Elected	p. 153
Successful--Nixon Capitalizes on the Democratic Split on Vietnam to Get Elected	p. 164
Unsuccessful--Dewey Splinters the Democrats but Truman Wins Anyway	p. 178
Strategy Four: Reform Your Own Party	p. 197
Successful--Tony Blair Reforms the Labour Party and Takes Over Britain	p. 201
Successful--Koizumi Reforms Japan's Ruling Party ... and Transforms Japanese Politics	p. 218
Unsuccessful--McGovern Reforms His Party ... and the Empire Strikes Back	p. 233
Strategy Five: Use a New Technology	p. 249
Successful--FDR Uses Radio to Reach America	p. 253
Successful and Unsuccessful--John F. Kennedy Uses Television to Win the Unwinnable Election ... and Richard Nixon Uses It to Lose the Unlosable One	p. 269
Successful--Lyndon Johnson Runs Negative Ads ... and Transforms Politics	p. 280
Strategy Six: Mobilizing the Nation in Times of Crisis	p. 291
Churchill and Roosevelt Mobilize Their Nations for War, While Lyndon Johnson Mobilizes Only Mistrust and Opposition	p. 297
Epilogue	p. 315
Acknowledgments	p. 317
Notes	p. 319
Index	p. 345
Table of Contents provided by Ingram. All Rights Reserved.

Power Plays

Win or Lose--How History's Great Political Leaders Play the Game

At a Glance

Paperback

Shipping

How to return your order

Defective items

You Can Find This Book In

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