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MKTG : Mindtap Course List - Charles W. Lamb

MKTG

By: Charles W. Lamb, Joe Hair, Carl McDaniel

Paperback | 3 May 2020 | Edition Number 13

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MKTG from 4LTR Press connects students to the principles of marketing--bringing them to life through timely examples showing how they're applied at the world's top companies every day.

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