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Inside Evangelicalism : The Culture of Conservative White Christianity - Mark Ward Sr.

Inside Evangelicalism

The Culture of Conservative White Christianity

By: Mark Ward Sr.

Paperback | 17 September 2026

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In Inside Evangelicalism, Mark Ward Sr. combines ethnographic, autoethnographic, and sociolinguistic research to identify and analyze white evangelicalsâ distinctive culture and speech code from a perspective rooted deeply in both communication studies and the evangelical community. The Bible emerges as evangelicalismâs one dominant symbol that unifies all meaning and divides the world into a cosmic dualism between secular humanism and an all-encompassing âbiblical worldview.â The associated language of literalism drives evangelical culture, cognition, and identity, creating a system of ordered social relations enacted through patriarchy, anti-intellectualism, authoritarianism, and white Christian nationalism. Wardâs positionality as both an ethnographer of religious communication who has observed white evangelical culture for two decades and a self-identified evangelical for four decades makes him uniquely qualified to cast an insiderâs critical yet balanced eye on conservative white Christian culture. Inside Evangelicalism complements existing scholarship within anthropology and sociologyâ"where evangelicalism has been studied in conjunction with the rise of the Religious Rightâ"while contributing unique insights from religious communication studies. The book is also a landmark in its own right, a work that demonstrates the productive complementarity of ethnographic and autoethnographic research and the first study to describe evangelical culture through the ethnography of its communication.

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