In Too Deep

BP and the Drilling Race That Took It Down

By: Stanley Reed, Alison Fitzgerald

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Hardcover | 21 December 2010 | Edition Number 1

At a Glance

Hardcover
240 Pages

Dimensions(cm)
23.62 x 16.0 x 2.34

Hardcover

$45.75

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The truth behind the greatest environmental disaster in U.S. history

In 2005, fifteen workers were killed when BP's Texas City Refinery exploded. In 2006, corroded pipes owned by BP led to an oil spill in Alaska. Now, in 2010, eleven BP workers were killed in the Gulf of Mexico's Macondo blowout. What's next? In In Too Deep: BP and the Drilling Race that Took It Down, Stanley Reed—a journalist who has covered BP for over a decade—and investigative reporter Alison Fitzgerald answer not only the question of what's next but also examine why these disasters always happen to BP and not to the other large oil companies. The book:

Shows that practices put in place by former BP CEO John Browne who was forced to resign after salacious details of his private life emerged in 2007 may have more to do with the disaster than anything
Details a BP built on risk-taking and cost-cutting
Examines the past, present, and future of BP

In August 2010, BP successfully "killed" the company's damaged deepwater well. But, the environmental fallout and public relations campaign to rebuild the brand are just beginning. In Too Deep details why BP suffered this disaster, why now, and what's next for the oil giant.

Industry Reviews

??the latest, and probably the best, of what one might call the ?private sector? books about the BP spill?by a pair of talented and experienced Bloomberg reporters?
?Financial Times

?Among the first to bring a book to the public are the Bloomberg News team of Stanley Reed and Alison Fitzgerald. Reed, based in London, had covered BP for more than a decade before the explosion. Fitzgerald is a Washington, D.C., correspondent ferreting out the political angles of corporate influence. The two journalists make a logical team, and their book is often enlightening about the corporate-political nexus that placed enrichment of the already rich and aggrandizement of the already influention above the common good. . . Reed and Fitzgerald personalize BP by devoting lots of space to John Browne, the flamboyant chief executive officer from 1995-2007. . . He is by far the most memorable character in the book.?
?USA Today

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