Ibrain

Surviving the Technological Alteration of the Modern Mind

By: Gary Small, Gigi Vorgan

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Paperback | 6 October 2009

At a Glance

Paperback
256 Pages

Dimensions(cm)
20 x 14 x 2.5

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$42.75

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"A book about your brain that should make you think--twice."

--Alvin Toffler, New York Times bestselling author of Future Shock

In his book iBrain: Surviving the Technological Alteration of the Modern Mind, Gary Small, one of America's leading neuroscientists, explores the remarkable evolution of the human brain caused by today's constant technological presence. Co-written with Gigi Vorgan, Dr. Small's iBrain separates the digital natives from the digital immigrants, and suggests that the Internet--with its virtually limitless wealth of news and information--is radically altering the way young minds are developing and functioning. In this era of Google, Facebook, and YouTube, Gary Small's iBrain is an essentially important guide to understanding the astonishing impact of this new brain evolution on our society and our future, as well as a warning of its potential dangers--ADD, social isolation, Internet addiction, etc.

Industry Reviews

"A valuable road map for the race to stay on track during the current evolution of the brain." -- Terry Semel, CEO, Windsor Media; former CEO, Yahoo! "A book about your brain that should make you think-twice." -- Alvin Toffler, author of Future Shock

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