Harnessing Digital Disruption

How Companies Win with Design Thinking, Agile, and Lean Startup

By: Pascal Dennis, Laurent Simon

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Hardcover | 28 December 2020 | Edition Number 1

At a Glance

Hardcover
236 Pages

Dimensions(cm)
25.4 x 17.78 x 1.42

Hardcover

RRP $177.00

$157.75

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Our world has changed, probably for good. Until now, the shift from brick-and-mortar to the smartphone has been about service, cost, and convenience. Now, it's also a matter of public health. How do we win this uncertain new game? How do we prosper in a digital world?

In a cool, readable style Harnessing Digital Disruption: How Companies Win with Design Thinking, Agile, and Lean Startup tells the story of a major multi-national organization facing digital disruption and looming irrelevance. In a compelling novel format, the book demonstrates how to harness the power of digital technology, methods and thinking on the path to revival and prosperity. It illustrates the situations, characters, and blockers you'll likely face as you progress through your journey.

The setting is Singapore and the heady world of international banking, but the prescription, methods and lessons apply equally to manufacturers, utilities, hospitals, insurers, and government agencies. You will learn how to:

? Develop your Digital Transformation strategy and Innovation Portfolio
? Reform customer journeys, launch new digital offerings, and validate new beta businesses
? Develop senior leader digital literacy, and understanding of growth leadership
? De-risk your journey using a proven overall approach based on proven principles
? Cultivate a network of pragmatic entrepreneurs practicing a structured scalable innovation process

Industry Reviews

With this crisp and easy-to-read book, Pascal and Laurent have captured the essence of a successful Digital transformation.

Paul Cobban, Chief Transformation Officer @ DBS Bank

I really enjoyed the business novel format and the great illustrations.

Reuben Athaide, Head DevOps and Cloud Transformation, Standard Chartered Bank

...the tools and techniques that enable traditional companies reinvent themselves.

Michelle Van Staden, Agile Transformation Leader, Nedbank

A different kind of book: I couldn't put it down.

Victoria Thompson, Founding member of the London Blockchain Foundation

Full of practical insights, this book a must-read.

Harry Zechman, Chief Operating Officer, Stoner Chemical

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