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Flex Appeal : The Changing Face of '70s Skateboard Culture - gestalten

Flex Appeal

The Changing Face of '70s Skateboard Culture

By: gestalten (Editor), Stefan Ytterborn (Editor), Iris Hempelmann (Editor), François-Luc Giraldeau (Editor)

Hardcover | 11 June 2026 | Edition Number 1

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California in the late 1970s: skateboarding explodes as culture, fueled by rapid innovation and a bold new aesthetic. Flex Appeal captures this golden era through the story of Fibreflex, one of its defining brands. Anchored by Stefan Ytterbornâs collection of boards from 1975â"79, and enriched by the photography of J¶rgen Brennicke and the creative vision of David Gonzalez, the book reveals how skateboarding reshaped performance, identity, and youth cultureâ"long before it went mainstream.

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