Ecological Rationality

Part I. The Research Agenda

1. What Is Ecological Rationality? Peter M. Todd and Gerd Gigerenzer

Part II. Uncertainty in the World

2. How Heuristics Handle Uncertainty Henry Brighton and Gerd Gigerenzer

3. When Simple Is Hard to Accept Robin M. Hogarth

4. Rethinking Cognitive Biases as Environmental Consequences Gerd Gigerenzer, Klaus Fiedler, and Henrik Olsson

Part III. Correlations Between Recognition and the World

5. When is the Recognition Heuristic an Adaptive Tool? Thorsten Pachur, Peter M. Todd, Gerd Gigerenzer, Lael J. Schooler, and Daniel G. Goldstein

6. How Smart Forgetting Helps Heuristic Inference Lael J. Schooler, Ralph Hertwig, and Stefan M. Herzog

7. How Groups Use Partial Ignorance to Make Good Decisions Konstantinos V. Katsikopoulos and Torsten Reimer

Part IV. Redundancy and Variability in the World

8. Redundancy: Environment Structure That Simple Heuristics Can Exploit Jörg Rieskamp and Anja Dieckmann

9. The Quest for Take-The-Best: Insights and Outlooks from Experimental Research Arndt Bröder

10. Efficient Cognition Through Limited Search Gerd Gigerenzer, Anja Dieckmann, and Wolfgang Gaissmaier

11. Simple Rules for Ordering Cues in One-Reason Decision Making Anja Dieckmann and Peter M. Todd

Part V. Rarity and Skewness in the World

12. Why Rare Things Are Precious: How Rarity Benefits Inference Craig R. M. McKenzie and Valerie M. Chase

13. Ecological Rationality for Teams and Committees: Heuristics in Group Decision Making Torsten Reimer and Ulrich Hoffrage

14. Naïve, Fast, and, Frugal Trees for Classification Laura F. Martignon, Konstantinos V. Katsikopoulos, and Jan K. Woike

15. How Estimation Can Benefit From an Imbalanced World Ralph Hertwig, Ulrich Hoffrage, and Rüdiger Sparr

Part VI. Designing the World

16. Designed to Fit Minds: Institutions and Ecological Rationality Will M. Bennis, Konstantinos V. Katsikopoulos, Daniel G. Goldstein, Anja Dieckmann, and Nathan Berg

17. Designing Risk Communication in Health Stephanie Kurzenhäuser and Ulrich Hoffrage

18. Car Parking as a Game Between Simple Heuristics John M. C. Hutchinson, Carola Fanselow, and Peter M. Todd

Part VII. Afterword

19. Ecological Rationality: The Normative Study of Heuristics Gerd Gigerenzer and Peter M. Todd