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E-learning Strategies

How to Get Implementation and Delivery Right First Time

By: Don Morrison

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Hardcover | 8 May 2003 | Edition Number 1

At a Glance

Hardcover
428 Pages

Dimensions(cm)
25.6 x 17.45 x 3.04

Hardcover

$118.75

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As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e-learning. This book shows those companies how to get e-learning implementation right first time. Don Morisson explores and explains the whole implementation continuum - strategy, vendor selection, technology, implementation, culture change, content development and delivery. Most importantly he stresses that the success or failure of an e-learning initiative is directly related to the underlying strategic thinking. Written for a more mature, second generation e-learning market the book provides a practitioner's handbook to both guide the novice and inform the veteran. * Focuses on the reader's needs * Focuses on the strategic issues of e-learning * Informed by key business drivers * Supported and endorsed by PWC Readership: Senior managers including CEOs, CIOs, CLOs, HR Directors, middle management responsible for implementing and/or delivering e-learning, consultants

Industry Reviews

"?This is a comprehensive tome on e-learning?wherever you are on the e-learning journey Morrison?s book should have something for your organisation?" (E-Learning Age, May 2003)

"?is densely packed through, informative and well-researched. The direct language makes the somewhat daunting appearance surprisingly easy to digest?" (Training Journal, September 2003)

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