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Downscoping : How to Tame the Diversified Firm - Robert E. Hoskisson
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Downscoping

How to Tame the Diversified Firm

By: Robert E. Hoskisson, Michael A. Hitt

Hardcover | 1 September 1994

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Large, diversified firms face unique challenges as they compete worldwide, and corporate restructuring is one way multinationals strive for competitive advantage. Weighing the pros and cons of a variety of approaches to restructuring, Downscoping offers executives a clear, strategic path through the maze.

The authors show that when a multinational conglomerate fails to compete effectively, too much diversification may be the culprit. Whether the result of weak corporate governance or poor corporate strategy, over-diversification can make managers, unfamiliar with some of the markets in which they compete, opt for safety over innovation. This risk-aversion and lack of long-range commitment to innovation lead inevitably to stagnation over the longer term.

The answer is not downsizing--closing offices and laying off personnel--but downscoping: a strategic approach to restructuring. The options include incentive and compensation adjustments for executives, leveraged buy-outs and capital structure changes, focusing on core skills, diversifying internationally while focusing on businesses in which a firm has strong competencies, and buying and selling mature businesses where product development is not a great concern. Regardless of the approach, executives must exercise strategic leadership during and after restructuring, including providing strategic direction, exploiting core competencies, developing human capital, and sustaining the corporate culture.

Based on systematic research rather than casual observation, Downscoping provides a strong description of restructuring alternatives and their resulting tradeoffs. Its specific guidelines for maintaining competitiveness will be essential reading for managers involved in corporate restructuring.
Industry Reviews
"[A] solid contribution...this book can provide both valuable reading and reference materials for a broad audience of researchers and practitioners concerned with the more effective management of diversified firms."--Academy of Management Review "Hoskisson and Hitt draw from their scholarly experiences to give us this worthwhile book about "downscoping"....Enhanced by examples such as GE, Ford, and GM, by chapter summaries, and by strategic management terminology, this well-written book is highly recommended for academicians and practicing managers."--Booklist "Yet another "D-word" has joined the ranks of corporate America's toolkit for regaining world class competitiveness. Downscoping is a major treatise on the management of diversification that is brilliant. Filled with stories of success and failure, and rigorously researched, Hoskisson and Hitt have a real winner here."--Dr. Mary Ann Von Glinow, Florida International University "Hoskisson and Hitt present a wealth of scholarship and engaging examples on contemporary management of the diversified firm. Executives and academics who are concerned about the coherence and global competences of corporations will read and benefit greatly from Downscoping."--Donald C. Hambrick, Columbia University "[A] solid contribution...this book can provide both valuable reading and reference materials for a broad audience of researchers and practitioners concerned with the more effective management of diversified firms."--Academy of Management Review "Hoskisson and Hitt draw from their scholarly experiences to give us this worthwhile book about "downscoping"....Enhanced by examples such as GE, Ford, and GM, by chapter summaries, and by strategic management terminology, this well-written book is highly recommended for academicians and practicing managers."--Booklist "Yet another "D-word" has joined the ranks of corporate America's toolkit for regaining world class competitiveness. Downscoping is a major treatise on the management of diversification that is brilliant. Filled with stories of success and failure, and rigorously researched, Hoskisson and Hitt have a real winner here."--Dr. Mary Ann Von Glinow, Florida International University "Hoskisson and Hitt present a wealth of scholarship and engaging examples on contemporary management of the diversified firm. Executives and academics who are concerned about the coherence and global competences of corporations will read and benefit greatly from Downscoping."--Donald C. Hambrick, Columbia University

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