Doing Media Research - Michael Stevenson

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Doing Media Research

Name: Doing Media Research
Brand: SAGE PUBLICATIONS
Price: 278.75 AUD
Availability: BackOrder

By: Michael Stevenson, Misha Kavka

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Hardcover | 8 May 2025

At a Glance

Hardcover
312 Pages

Dimensions(cm)
24.18 x 16.99

Hardcover

RRP $283.00

$278.75

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Available for Backorder. We will order this from our supplier however there isn't a current ETA.

What is media research and how is it done? This book offers detailed introductions and practical guidance for all aspects of media research, from developing a research question and choosing sources to interpreting media texts, applying qualitative and quantitative methods, conducting interviews, and much more.

You will encounter:

A 'Fundamentals' section covering eight big topics like 'what is method?'
A global perspective reflected in case studies of media research in Asia, Africa and South America
Practical examples on topics from crafting a thesis statement to conducting an analysis and presenting the outcomes
Integrated discussion of contemporary issues like the ethics of social media research

This essential companion will empower any media student to tackle their research with confidence and skill.

Industry Reviews

Doing Media Research offers an essential helping hand to guide us down the rabbit hole of our media, at each step reminding us how much fun it is to study and learn about what shapes our lives the most. -- Professor Mark Deuze I strongly recommend Doing Media Research to all students, not just in Media studies. It provides a thorough guide for students who want to dig deeper and think harder. In an age when the media landscape changes at lightning speed, Stevenson and Kavka steer beginning scholars to follow their curiosity and learn the ropes by doing research. -- Jose van Dijck, An essential and engaging textbook for students studying media. Refusing the usual isolation of quantitative from qualitative methods and moving students from research questions to research problems, it both opens students to the wonderful possibilities of media research and takes students-step-by-step-through the process of conceiving, doing, and writing their research. -- Wendy Hui Kyong Chun At a moment when thoughtful media research is urgently needed, Stevenson and Kavka offer us an indispensable guidebook. Doing Media Research stands out as a comprehensive "one-stop-shop" that demystifies the research process while encouraging curiosity and creativity. -- Brooke Erin Duffy

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